You want your website to be found, you need your services to appear on Google and you expect your website to bring in new business. We know how you feel. Search engine optimisation is the process that makes finding your website a reality.
First we create a document to ensure proper structure of the website. Then we establish what you want to be found for which keywords and phrases. Its okay if you don’t have all the answers that’s why we do research.
This is the most important part of search engine optimisation. We research your competition, see which keywords are easy to rank for and which keywords are hidden gems.
Apply to website
We then apply our researched keywords to the website. We install Google analytics to track the websites results and make sure the website is properly indexed on Google.
Next we put together a content creation strategy to attract new visitors to the website and strengthen your on-line presence. This is done by blogging and creating resources.
After building great content, we make that it gets properly promoted and shared on various websites websites. We also show you how you can build stronger links to your website.
Track and Monitor
Lastly we then monitor the results of our search engine optimisation efforts. Since it takes time, this process a constant one and based on the result, will require us to tweak and repeat over time.
Analyse and Fix
Website review – many websites would benefit, by just a few tweaks.
Blog review – Analyse post tiles and structure.
Blog posts – Layout and optimisation
Dripped content – mini email courses
Private communities – membership or password protected areas.
Skype sessions – Evaluation and strategy sessions.
In-house sessions – strategy and content marketing workshops.